by Santhosh ~ Dev | Jun 15, 2022 | Digital Marketing, Enterprise Application Development, Search Engine Marketing
If you are a retailer, the chances are that you might have already heard about the birthday month marketing campaign. As a marketing strategy, it is not something new. It can drive huge repeat sales each month if you know to utilize it properly. Birthday month...
by Santhosh ~ Dev | May 9, 2022 | Digital Marketing, Search Engine Marketing, Web Development
Google Adwords PPC campaign is an important digital marketing activity. The mechanism of its working goes like this. The business puts ads on the website, and the visitors click these. For every ad clicked, the business pays an agreed amount to Google. Everything...
by Santhosh ~ Dev | Feb 22, 2021 | Business, Digital Marketing, Search Engine Marketing
Google My Business is an important resource for promoting your business online and helping potential customers find the information you want them to know quickly. Since the status of restaurants is shifting frequently due to the conditions of the pandemic, using...
by Santhosh ~ Dev | Dec 28, 2020 | Digital Marketing, Search Engine Marketing
Do you have website content that is not performing well? It might be high time to refresh and boost them. Learn how you can improve the existing content with the help of Google Analytics. Websites tend to significantly rely on top-quality content for bridging the gap...
by Santhosh ~ Dev | Dec 14, 2020 | Business, Digital Marketing, Search Engine Marketing
When you write content, you need to do so, keeping in mind the audience, i.e., the reader. Say, for instance, you are developing content for a home service website. The content is primarily for a company that offers plumbers, electricians, construction workers, and...
by Santhosh ~ Dev | Oct 19, 2020 | Business, customer oriented, Search Engine Marketing
Google is a major source of the traffic to local businesses through its Search and Maps platforms, meaning that customer reviews posted on Google can be seen widely and impact the success of a business. Savvy entrepreneurs can take advantage of Google My Business to...