Long gone are the days when people’s marketing efforts were limited to TV and radio ads, newspaper advertising, billboards, etc. With the proliferation of web technologies in the 1990s, internet marketing emerged as a lucrative and accessible alternative to...
Every industry runs at a different pace, and it is important that you match it to avoid lagging behind in the game. It is recommended that you perform the analysis regularly and keep a close eye on the current trends so that you can adjust your digital campaigns...
If you are a retailer, the chances are that you might have already heard about the birthday month marketing campaign. As a marketing strategy, it is not something new. It can drive huge repeat sales each month if you know to utilize it properly. Birthday month...
Google Adwords PPC campaign is an important digital marketing activity. The mechanism of its working goes like this. The business puts ads on the website, and the visitors click these. For every ad clicked, the business pays an agreed amount to Google. Everything...
Google My Business is an important resource for promoting your business online and helping potential customers find the information you want them to know quickly. Since the status of restaurants is shifting frequently due to the conditions of the pandemic, using...
Do you have website content that is not performing well? It might be high time to refresh and boost them. Learn how you can improve the existing content with the help of Google Analytics. Websites tend to significantly rely on top-quality content for bridging the gap...
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