The majority of global web traffic comes from mobile devices. It is how humans most commonly consume content. It’s easy, fast, and literally at your fingertips. This shift from computer systems and laptops to mobile devices has changed the way content is consumed, and...
Digital marketing is the primary marketing route for modern businesses that aspire to dominate markets in their industry. Every year, digital marketing trends are advancing and changing to improve impact and reach. In 2025, many new digital marketing trends are...
Long gone are the days when people’s marketing efforts were limited to TV and radio ads, newspaper, advertisements, and billboards. With the proliferation of web technologies in the 1990s, internet marketing emerged as a lucrative and accessible alternative to...
Every industry runs at a different pace, and it is important that you match it to avoid lagging behind in the game. It is recommended that you perform the analysis regularly and keep a close eye on the current trends so that you can adjust your digital campaigns...
If you are a retailer, the chances are that you might have already heard about the birthday month marketing campaign. As a marketing strategy, it is not something new. It can drive huge repeat sales each month if you know to utilize it properly. Birthday month...
Google Adwords PPC campaign is an important digital marketing activity. The mechanism of its working goes like this. The business puts ads on the website, and the visitors click these. For every ad clicked, the business pays an agreed amount to Google. Everything...
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